The Hannover Messe

The Hannover Messe:
An overview of the
Most important industrial trade fair

The Hannover Messe, also known as the Hannover Fair, is one of the most important international platforms for technologies in the field of industrial transformation. With outstanding innovations and unusual products, it attracts thousands of visitors every year. In this article, we will give you a comprehensive overview of this unique trade fair.

History and background of the Hannover Messe

The Hannover Messe was founded in 1947 by Deutsche Messe AG in Hanover. Originally started as an export trade fair for fish sandwiches, it has developed over the years into one of the world’s leading industrial trade fairs. Today, the fair attracts thousands of exhibitors and visitors from all over the world every year.

Facts and figures about the Hannover Messe

The Hannover Messe can boast impressive figures. Here are some of the key facts:

  • More than 1,870 speakers will present their latest developments and innovations at the trade fair.
  • More than 130,000 visitors flock to the Hannover Messe every year to find out about the latest trends and technologies.
  • The trade fair offers space for around 4,000 exhibitors who present their products and solutions.
  • More than 14,000 products and solutions will be on display, covering the entire spectrum of industrial transformation.
  • The Hannover Messe also provides a platform for start-ups, with over 300 innovative companies presenting their latest ideas.

Topics and focal points of the Hannover Messe

The Hannover Messe covers a wide range of topics that are crucial for industrial transformation. Here are some of the main themes of the fair:

Industrial Production & Automation

This area deals with the various aspects of industrial production and automation. From drive technology to automation and sensor technology to robotics, the latest developments will be presented here.

Digitisation

Digitization is playing an increasingly important role in industry. At the Hannover Messe, topics such as additive manufacturing, cloud/edge computing & infrastructure, digital platforms and the Industrial Internet will be covered.

Energy Solutions

Energy efficiency and sustainable energy supply are key challenges for industry. At the Hannover Messe, visitors will find information on topics such as hydrogen & fuel cells, digital energy & energy efficiency, e-mobility & charging infrastructure and storage technologies.

Innovative Materials & Components

In this area, the latest developments in the areas of plastics & innovative materials, lightweight construction and metal elements, components & solutions will be presented.

Research & Development

The Hannover Messe also provides a platform for the exchange of knowledge and ideas in the field of research and development. Topics such as research & technology transfer and quantum technologies are dealt with here.

Why visit the Hannover Messe?

The Hannover Messe offers visitors many advantages. Below we have put together some reasons why you should visit the fair:

  • High density of decision-makers: Two-thirds of the visitors are involved in their companies’ investment decisions. Many come to the trade fair with concrete investment intentions.
  • Broad sector structure: The Hannover Messe brings together the core areas of industry in one place. Exhibitors from various industries will present their solutions and overcome technology and industry boundaries.
  • International audience: The fair attracts visitors from all over the world, including many from abroad. The exchange with international experts offers valuable opportunities for networking and business contacts.
  • Interest in technology leaders: The Hannover Messe is known for its top-class exhibitors, including many global players. Here, visitors can experience the latest developments in the industry up close.
  • Clear business goals: Visitors have specific goals during their visit to the trade fair, such as the search for innovations and trends, the exchange of experiences and information, and the establishment of new business contacts.

The Hannover Messe: An important meeting place for industry

The Hannover Messe is a must-attend event for companies and industry professionals. Here, exhibitors have the opportunity to present their products and solutions to an international audience and to make new business contacts. Visitors can find out about the latest trends and developments and benefit from the extensive networking opportunities.

The Hannover Messe is not only a trade fair, but also a place of exchange and inspiration. This is where innovation meets tradition and the industry of tomorrow becomes tangible. Be there and discover the future of industrial transformation at the Hannover Messe!

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Contact

We are your competent partner for trade fair planning and develop your trade fair appearance together with you. You don’t have to be afraid of jumping in at the deep end. We accompany you and are at your side. From the initial considerations and conception to the grand finale, you can count on us.

In addition to the objectives, budget planning, trade fair selection and positioning of your trade fair stand, we will give you valuable tips. With the right planning, your trade show project will meet your expectations, bring in more leads, and ultimately, more sales.

Matthias Strupowsky

Manager

Tobias Remse

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Lukas Kloppenburg

Manager

Teyna Günther

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Jana Zimmermann

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