News from the trade fair world

In the trade fair industry, it is crucial to always be up to date. It is not only about compliance with guidelines, laws, and standards, but also about current trends in marketing, psychology, and design.

These trends turn your exhibition stand into a unique flagship for your company. Every color, every font, and the placement of every element help you stand out from the competition and make your presentation a lasting and convincing eye-catcher.

We are constantly educating ourselves and sharing the latest trends, exciting information, and important innovations from the world of trade fairs on our blog.